Reporting

SEO reporting dashboard

Search Console performance, index status, audit findings and the changes behind them in one dashboard — then hand a client a report they can open, not a spreadsheet.

Last reviewed 2026-11-13

Open the dashboard Run the free scan

Free covers one verified site and the reporting basics; Pro adds white-label delivery from 5 sites — see pricing.

SEO reporting dashboard: four questions it answers

What did search do, what is indexed, what is broken, and what changed since the last run? The console keeps those answers on the same site, with the evidence behind each number instead of a single health score.

SEO reporting modules, what each shows, its source and plan availability
Module	What it shows	Source	Plan
Performance	Clicks, impressions, CTR and average position by query, page, country and device.	Search Console	Free
Index status	Sitemap snapshot, inspected URLs and index coverage in one URL universe.	Search Console + sitemap	Free
Audit findings	Rule-level issues with severity, fixes and an added / fixed / regressed compare.	Site crawl	Free
Change feed	New findings, index changes, CWV shifts and AI Overview flips on one timeline.	Console events	Free · latest 3; Pro keeps the full window
Share reports	A frozen snapshot with the modules you choose and a 1, 7 or 30-day expiry.	Console	Free branded; Pro unbranded from 5 sites
Free analysis	One scan with verdicts and fixes, plus a seven-day anonymous preview.	Site crawl	Free

Client report snapshot

Frozen report · 28-day window

Clicks12,480 · last 28 days
Pass
Impressions486,200 · last 28 days
Pass
Indexed URLs1,284 of 1,301
Warn
Open findings7 P0/P1 · 23 total
Fail

Sample data. Frozen snapshot · 1/7/30-day link.

SEO ranking reports without a rank grid

A search ranking dashboard usually means a keyword grid with daily positions. This one is built on Search Console: Google's average position per query and page, not a synthetic rank. That is enough for a ranking report a client can check, and it is honest about what the data is.

If you need daily rank tracking for arbitrary keywords, this is not that product. The companion guide explains the difference: Google rank checker vs Search Console position. If you need to explain why clicks moved after an update, use the audit and change feed, and see how this compares with desktop crawlers and audit suites.

SEO client dashboard and white-label reports

A client dashboard is the same surface scoped to one property: connect the client's Search Console, read performance and index status, and share a read-only snapshot. Choose the modules, add a short summary and set a 1, 7 or 30-day expiry; the client opens a frozen link and you can revoke it at any time.

Paid plans from five sites can drop the console branding from share links, deliver recurring evidence packs and use a custom delivery domain. The signed-in console keeps its branding; the white-label guide covers domains and client recipients.

From finding to proof

An audit finding is only useful if you can show it moved. Start with a free scan or a baseline audit, compare the next run for added, fixed and regressed issues, then send the frozen Search Console snapshot with the modules the client asked for. The change feed ties those runs to index, Core Web Vitals and AI Overview events, so the report explains the number instead of decorating it.

Run the free technical audit or open the dashboard.

Frequently asked questions

Dashboard & data

Is this an SEO ranking dashboard?

It is an SEO reporting dashboard built on Search Console. You get clicks, impressions, CTR and average position; you do not get a keyword rank grid.

Can I build a ranking report with it?

Yes, a Search Console performance report: top queries and pages, position buckets, trends and opportunities, shareable as a frozen snapshot. It is not a daily rank tracker.

Is there a free SEO analysis report?

Yes. One free scan returns verdicts and fixes with an anonymous preview kept for seven days; signing in saves the full report.

Does it include a broken link report?

The audit's dead-link check aggregates internal links that resolve to 4xx or 5xx targets and reports them as findings with the referring page. It is not a backlink profile or an external link index.

Where does the data come from?

Search Console via read-only OAuth, your own site crawl, your site beacon or server probe, and AI Overview samples run with your SERP provider key. There is no estimated traffic or third-party rank database.

Rank tracking & templates

What is rank tracking, and is this the same?

Rank tracking means checking a fixed keyword list on a schedule and storing a daily position per keyword. This is not that. It reports Search Console average position, which is an average across queries for the date range you select — useful for trends and opportunities, not a daily rank grid.

How do I check my website ranking?

Open the Search Console performance view, filter to the query or page you care about, and read average position alongside clicks and impressions. The opportunities view surfaces queries in positions 5–20 with real impressions; there is no separate rank-checker grid.

Is there an SEO dashboard template?

No downloadable template. The dashboard is the product; if you want a starting structure, run the free scan and use its report sections as the outline.

Is there a rank tracker report template?

No downloadable template. The report sections — performance, index status, findings and changes — are the structure, and a free scan returns that outline before you pay. Share links freeze the populated version for a client.

Client reporting

Can I share a report with a client?

Yes. Pick the modules, add a short summary, set a 1, 7 or 30-day expiry, and send the link. The snapshot does not change, and you can revoke the link at any time.

Is there an SEO client dashboard?

Yes. A client dashboard is the same reporting surface scoped to one client property: connect their Search Console property, read the performance and index views, and share a read-only snapshot. Paid plans can also deliver a recurring evidence pack to confirmed client recipients.

Can I white-label the dashboard?

Share links can be unbranded on paid plans from 5 sites so a client sees the report without our chrome; the signed-in console keeps its branding. Delivery domains and client recipients are documented in the white-label guide.

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